Physical Therapy Social Media Marketing,
Done for You
Social media marketing for physical therapists that does more than keep a page alive: Facebook content, created and posted for you, plus a brand campaign aimed at the people who live within about five miles of your clinic. Send us a photo now and then. We do the rest.
What Is E-rehab’s Physical Therapy Social Media Marketing Service?
E-rehab’s physical therapy social media marketing service is done-for-you Facebook marketing for physical therapy private practices: we plan the content calendar, create the posts and graphics, publish them on a steady schedule, and run a focused brand campaign to the people who live within about five miles of your clinic. It is built for practice owners who know their pages should look active and trusted but don’t have the time. Many have also been burned by social ads that never produced a patient. You send an occasional photo; we do everything else, and we report in terms that matter, not likes.
This is the deliverable side of R5, Reach, in the R5 Growth Engine. Want the why? Read Why the practice everyone in town knows wins or See the Full R5 System. Want the what? Keep reading.
Everything That Comes Your Social Media
Most social media marketing for clinics means a few generic posts a month and a report full of likes. Ours has three jobs. Make you look like the trusted local expert. Show the people you want to hire what it’s like to work with you. Make your name the one your neighbors think of first.
Here’s the work, item by item.
A content calendar built for physical therapy.
Not generic small-business filler. Patient education, recovery tips, seasonal advice, community involvement, and patient wins, planned around what a physical therapy patient actually responds to.
Posts and graphics, created and branded to you.
Every post carries your name, your colors, and your look. Written in plain language, designed to stop a thumb, and made to make your practice look like the professional it is.
Posted for you on Facebook.
Physical therapy Facebook marketing is the core, because Facebook is where the people with aching backs and stiff knees spend their time. We post on a steady schedule so your page never goes quiet. Want physical therapy Instagram marketing too? At Platinum, your five-star Google reviews go out as Instagram image posts.
Your five-star reviews, turned into posts.
Every review our reputation management system generates is social content waiting to be shared. We share it, so your community sees what your patients say about you.
Your practice, shown as a place to work.
Every candidate you interview looked at your pages first. We help your channels show your team, your culture, and how you treat people. The right clinicians and front-office staff see themselves at your practice before they apply.
The brand campaign, run for you.
Setup, targeting, budget, and ongoing management of a steady campaign aimed at the people who live within about five miles of your clinic. Your name, your face, your team, your patients’ stories, showing up again and again in front of your neighbors. Not a click-for-a-free-eval funnel. A brand campaign. Campaign management comes with Diamond; ad spend is separate, and you set the cap.
The same content, working in more places.
The helpful content we create for your community also goes to your patient list through your email newsletter, so past patients and future patients hear the same story.
Want video too?
Custom videos for your pages and your website are their own service. See physical therapy video marketing
Reporting in terms that matter.
What we posted, how your campaign is running, and what it’s producing for your practice. Plain words. Not follower counts.
AI in the toolbox. Physical therapy people at the controls.
AI helps us create faster and keep your voice consistent. People who know physical therapy make the calls.
Want to see it? Look at what our clients’ pages look like when the system is running. See Client Examples
Your Pages Look Alive Within a Month.
Then They Stay That Way.
You don’t design anything, and you don’t learn a scheduling tool. Here’s how it starts.
Week 1: Setup.
We connect your Facebook and Instagram pages, gather your logo and brand assets, and ask for a few photos of your team and your clinic. Real people, real space, no stock models.
Weeks 2 to 4: Content starts.
Your content calendar takes shape and the first posts go live. Your brand campaign is set up, targeted to your neighborhood, and switched on.
Every week after.
New posts published. Reviews turned into content. Your campaign watched and adjusted. Your pages never go quiet again.
Every month.
A plain-words report on what went out, how the campaign is running, and what it’s producing.
Local improvements often begin within the first few months, and results build from there.
If someone promises you the top of the map by next Friday, walk away. Google doesn’t sell that, and neither does anyone honest.
You Send a Photo. We Do the Rest.
WHAT WE DO
WHAT YOU DO
That’s the split. One complete physical therapy social media management service, and the only homework is a photo.
The Experience Behind Your Feed
There’s no vanity number here on purpose. Followers and likes don’t book visits. What matters is who’s behind the work:
A general agency or a “social media guy” can post for you. Neither one has spent two decades learning what makes a physical therapy patient stop, read, and remember your name.
Which Plans Include Social Media
Social media comes as part of an E-rehab plan. The content we create for your community works alongside the reviews that feed it and the website your neighbors land on.
Social media builds by tier. Gold includes 8 to 10 Facebook posts a month. Platinum steps up to daily Facebook posts during the week, Instagram review posts if you want them, plus two reputation videos created, published, and syndicated each month. Diamond adds the paid brand campaign: ad design, ad creative, custom landing pages, ongoing management, call tracking, and monthly reporting.
Ad spend is separate: it goes to Meta, and you set the cap.
Every plan comes with the same promise: no long-term contracts. Leave any month. Clients stay 7.8 years anyway.
Average client tenure is 7.8 years, nearly triple the marketing industry norm. Our longest-standing client has been with us 23.7 years, since our founding year.
Why Not Post It Yourself?
Why Not Hire a Local Agency?
Common Questions About Physical Therapy Social Media Marketing
Give Your Town a Reason to Remember Your Name
One call. We’ll pull up your pages next to the practices around you and show you what a steady feed and a five-mile campaign would look like for your clinic. No pressure, no contract, no jargon.